Magnifisense
Events management website with a unique personality and style
Magnifisense is a business that creates events for corporate and private parties that have their focus firmly on the exceptional, and the unique.
Working with Magnifisense, it was clear that they had a vision and working to achieve that was a fun and surprising journey. The final style of the website shows this and is the perfect representation of the business’ approach and the events they create.
Bespoke Design
We designed the website to be intuitive to use and provide a natural flow of content that both serves the visitors and the needs of the business.
User experience
It was important to design a UI that felt as natural as possible across all devices and enabled visitors to find the content they were looking for and make the call to action.
Animation
We used animation across the site draw attention to key content and interactive elements, as well as put a bit of zing into the pages.
Designed to be LOUD
The design of the website had a clear core idea – to take the look and feel of Pop Art and Comic Books and translate it into a business site without it becoming parody or kitsch.
Using the brand as a starting point, it was developed to include strong, black lines to evoke comic book panels and bold, colourful imagery developed from existing photos of events. Visitors immediately get a sense of what they might expect from the company and the individualism of the company directors.
